Apple Inc. is an American consumer electronics multinational corporation. Headquartered in Cupertino, California, the company's best-known products include the Mac line of personal computers, its Mac OS X operating system, and the iPod line of portable media players. Its philosophy of comprehensive aesthetic design, its countercultural roots, and their advertising campaigns, Apple has engendered a distinct reputation and a customer base that is unusually devoted to the company and its brand.
Criminalising the consumer
by Dan Croak
04.30.07 | It is trivial to download music and videos from iTunes and then transfer it to your iPod. Digital Rights Management is easy to manuever around and ineffective. How will copyright owners protect their intellectual property in coming years now that DRM has been proven to be more a hindrance than a help?